Unlocking Potential launches 'Digital Transformation Programme' -

Unlocking Potential Digital Transformation Programme Launch

Cornwall’s Unlocking Potential is delighted to announce the launch of ‘Digital Transformation’, a new programme designed to help transform Cornish businesses through planned and strategic change, enabled by technology.

This brand new ERDF funded programme is also a new partnership between Unlocking Potential, part of The Cornwall College Group and Software Cornwall and has been developed with the region’s current and future digital needs at its heart. 

Unlocking Potential’s Programme Director, Allyson Glover, said:

“This is such an exciting programme for us to be launching. There’s no getting away from the challenges faced by Cornish businesses in the last 12 months; Digital Transformation could hardly be better timed or more topical. We have all had to change how we work, think differently, learn new skills, innovate and embrace change. We know businesses are ready to adapt and take up the opportunity to explore how they can take digitisation to the next level and ultimately transform.”

Cornwall’s had a strong reputation as a hi-tech pioneer for years; the sector was already flourishing long before March 2020. But since the global pandemic turned the world upside down, digital has become increasingly important and forced businesses to adapt, to change how they work, change what they offer and, often, to completely change how they think. 

Digital Transformation will support businesses to ensure these new processes, technology and systems can be used to their maximum benefit. Enabling businesses to perform better, become more competitive and more efficient. 

Justin Olosunde, Assistant Principle External Engagement & Business Innovation at The Cornwall College Group said, 

“Digital Transformation, and the agenda that it represents, is absolutely fundamental to the growth within the economy locally, regionally, nationally and internationally. As a large skills provider, we want this project to create the environment that enables the market to develop and helps people cultivate the new skills they need to allow their collaboration within the digital economy to flourish.”

Taking a practical approach, an expert team of Digital Innovators will work out where a business is up to, digitally, what the options are, then work with them to develop and test new ideas. Once all the data’s gathered, a plan for transforming into a successful digital first business will be supported.

Mike Barritt, Director of Software Cornwall said,

“It’s no secret that the Cornish tech cluster is growing at exponential rates, but digital transformation isn’t just reserved for tech companies, it’s pivotal to the success of any business, which should be structured to adapt quickly in changing markets and have products, services and internal systems that flex with these changes. Software Cornwall is delighted to be supporting the Digital Transformation programme that will enhance and grow the collaboration between digital and non-digital businesses thus enabling scalability and increased market reach to provide a positive impact on the Cornish economy.”

There’ll also be regular events and workshops, covering useful topics harnessing the power of new technologies with “AI and machine learning”, “The Internet of things” and many others with expert advice from suppliers, at the home of the Digital Transformation project, the brand new Fibre Hub, just off the A30 at Pool. This digitally spec’d building will encompass work and event spaces, cutting-edge technology, and superfast connectivity. 

To find out more about this ERDF funded programme visit digital-cornwall.co.uk

Notes to editors 
The project has received £2,700,000 of funding from the England European Regional Development Fund as part of the European Structural and Investment Funds Growth Programme 2014-2020.  The Ministry of Housing, Communities and Local Government (and in London the intermediate body Greater London Authority) is the Managing Authority for European Regional Development Fund. Established by the European Union, the European Regional Development Fund helps local areas stimulate their economic development by investing in projects which will support innovation, businesses, create jobs and local community regenerations.  For more information visit https://www.gov.uk/european-growth-funding.