Cornish tech start-up launches second fundraising for its large seed round.

Cornish tech start-up launches second fundraising for its large seed round.

Data Duopoly logo

Data Duopoly today announced it opened a fundraising bid for £600k EIS for its large seed round.

What do they do?

Driven by data and creativity, Data Duopoly creates the best possible visitor experience with its mobile application software. Its products aim to solve the issue of congestion and frustrations experienced by visitors via capacity-controlled routing and delivering personal incentives that shift footfall away from busy areas. It has proven to increase dwell time and on-site spending. The technology also provides unique data insights to help venues make informed operational and strategic decisions.

What is their current position?

Data Duopoly closed its first seed round in Q1 2021, securing its fundraising goal of £250k from 4 Angel Investors and backing by the European Space Agency and Aerospace Cornwall. Now revenue generating, the business seeks investment to support market expansion plans.

CEO and Co-Founder Tanuvi Ethunandan says “We want to be the Waze for people and have set ourselves the ambitious target of securing 25 new clients over the next year. The pandemic has hit visitor attractions and town centres particularly hard; our technology can assist with venue and area recovery. Incentivising visitors and managing visitor flow in a sustainable way to support social distancing and optimise capacity.”

Data Duopoly co-founders Tanuvi Ethunandan and Erin Morris winning Pitch to the Primes at the UK Space Conference 2019

What will the investment be used for?

The current fundraising round will enable further technology advancements, building out of the in-house development team and expanding marketing activity. Business goals include acquiring 5 University Campuses and intergration within 20 new venues by the end of 2022.

Data Duopoly have previously worked with recognisable brands The Eden Project, The National Trust Tin Coast Partnership and Falmouth University.

How do I find out more?

Data Duopoly will close its avocado round early next year. EIS is available for the full round, with limited SEIS remaining. Interested parties are invited to contact co-founders Tanvui Ethunandan and Erin Morris directly on LinkedIn, via the website or email for further information.